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  • eBay Listings That Sell for dummies
  • 點閱:13
  • 作者: by Marsha Collier, Patti Ruby
  • 出版社:Wiley Publishing, Inc.
  • 出版年:c2006
  • 集叢名:--For dummies
  • ISBN:9780471789123; 9780470048108;
  • 格式:PDF

What this book covers: This new reference on eBay covers the tricks on how to make the best looking auctions on eBay -- the tricks you can't find on the eBay Help site. Topics include: Sale basics -- including listing an item and getting a photo up Writing for eBay -- figuring out how to best describe and market your item Tweaking the HTML -- using tricks and templates to acheive a consistent look to your auctions and speed your listing process Automating your listings -- using sale generators to do the work for you Getting photos from your camera onto eBay -- includes information on the various photo hosting and posting options available for eBay users Editing to tell the story -- tweaking your photos so they best display what your item looks like Shooting specific objects -- covers how to shoot difficult small items like jewelry and coins as well as big items like autos Putting it all together -- offers insight on how HTML can work to make your photos look better Applying the tricks in other places -- covers tweaking HTML and photos for eBay stores, Amazon sales, Overstock.com, and other online sales platforms Includes an 8-page color insert that shows how color can be used to help your sales.

  • Introduction(第1頁)
    • About This Book(第2頁)
    • Our Foolish Assumptions(第3頁)
    • Conventions Used in This Book(第4頁)
    • How This Book Is Organized(第5頁)
    • Icons Used in This Book(第7頁)
    • Where Do You Go from Here?(第8頁)
  • Part I: Getting Chummy with the Basics(第9頁)
    • Chapter 1: Attracting Buyers with Your eBay Listing(第11頁)
    • Chapter 2: Getting a Quick Start with the Sell Your Item Page(第25頁)
    • Chapter 3: Knowing How HTML Works(第37頁)
  • Part II: Lining Your Pockets with HTML(第45頁)
    • Chapter 4: HTML Text—Formatting Basics(第47頁)
    • Chapter 5: Playing the (Hyper) Links(第63頁)
    • Chapter 6: Brewing JavaScripts (Not the Starbucks’ Kind)(第75頁)
    • Chapter 7: Embedding Images for Flash and Effect(第87頁)
    • Chapter 8: Plumping Up Your Description(第101頁)
    • Chapter 9: Adding Some Bells and Whistles(第109頁)
  • Part III: Turning Pictures into Dollars(第119頁)
    • Chapter 10: Choosing and Knowing Your Camera(第121頁)
    • Chapter 11: Outfitting Your Studio(第133頁)
    • Chapter 12: Getting the Right Light (Or the Light Right)(第147頁)
    • Chapter 13: Setting Up Your Pictures(第161頁)
    • Chapter 14: Special-Situation Photography(第173頁)
    • Chapter 15: Getting the Pictures from Your Camera to eBay(第189頁)
  • Part IV: Advanced Applications for Your Newfound Skills(第207頁)
    • Chapter 16: Making Perfect Pictures(第209頁)
    • Chapter 17: Dolling Up Your eBay Store(第223頁)
    • Chapter 18: Porting Your Listings to Other Sites(第235頁)
    • Chapter 19: Automating with HTML Generators(第245頁)
  • Part V: The Part of Tens(第261頁)
    • Chapter 20: Debunking the Ten (or so) Online Photography Myths(第263頁)
    • Chapter 21: Ten Tips for Your Auction Design(第271頁)
  • Appendix: Mechanizing Your Sales with Third-Party Management Tools(第281頁)
    • Choosing Your Auction-Management Tools(第282頁)
    • Online or Offline Management?(第286頁)
    • Finding More to Automate(第290頁)
  • Index(第297頁)
紙本書 NT$ 960
單本電子書
NT$ 672

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